The Strategist is a New York Magazine site, where trustworthy journalists curate product recommendations from across the vast e-commerce landscape.

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The Strategist is a New York Magazine site, where trustworthy journalists curate product recommendations from across the vast e-commerce landscape.

The best beauty product recommendations on the Strategist, from skin-care and makeup to hair-care and grooming.

Nov 20, 2025 · The Strategist now has 20 hyperfocused “100” series, from travel, lighting, and toys to sleep, menswear, and beauty essentials. And even Christmas ornaments. (Find the whole collection …

The best style recommendations on the Strategist for women, men, and kids.

The best gift recommendations! From mom and dad to readers and techies, we've got you covered.

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The Best Gifts for 2-Year-Olds Building toys, art supplies, dress-up clothes, and everything else you need to nurture their blossoming imagination and independence.

The best electronics recommendations on the Strategist, from gaming gear to all kinds of tech accessories. .