Everything you need to know to preorder the upcoming Star Wars-themed SMART Play LEGO sets, with SMART Bricks, tags, and ...

LEGO retires old sets at same time that it debuts new ones, which pretty much guarantees that they can sell their inventory at full retail price. Add to this the recent price increases across LEGO's ...

New Year's Day and instantly sold out - but not everything. You can still snag new Star Wars, Speed Champions, Botanicals, ...

Love it or hate it, Lego's Smart Brick has elicited strong reactions from its adult fanbase as they process the analog ...

Headlining the list is Darth Vader’s TIE Fighter set, a 473-piece set that debuts at just $70—$5 more than the MSRP of the ...

The brand-new, jaw-dropping Lego smart brick tech can recognize other bricks, activate effects and play music. They're ...

At first glance, LEGO’s Smart Brick looks like any standard LEGO brick — but inside is a tiny custom ASIC chip smaller than a ...

LEGO has introduced the Smart Brick at CES 2026, signalling a bold new phase for the iconic toy brand. This tiny but powerful ...

The new sensor-packed Smart Play Brick will land this spring as part of a special Star Wars collection. The update adds ...

It's the first week of a new year and there's no time for the tech world to slowly ease back into things following the ...

It's the first week of a new year and there's no time for the tech world to slowly ease back into things following the ...