Your personal brand sells for you or it doesn't. These ChatGPT prompts help you build one that attracts clients, talent, and opportunities on autopilot.

Carter founded her activewear brand SET Active in 2018 with a community focus from the start. Here’s how her strategy goes beyond buzzwords — and translated to $1 million in four minutes.

Build-A-Bear Workshop remains a buy, driven by brand equity, product innovation, and expanding demographics. Click here to ...

Leveraging joint ventures can help businesses grow without overextending resources. Establishing scalable infrastructures and ...

Many small business owners—and people—are strong in either attention or compliance, but haven’t thought about the distinction between those skills.

Automated email sequences drive efficiency and sales. Explore five powerful examples, from onboarding to cart abandonment, to ...

Strong brands certainly don’t happen by accident. They’re built intentionally from day one, starting with values, stories and community.

Smaller business events can have outsize impact. Here’s how to maximize the impact, engagement and staying power through ...

Digital ads disappear the moment someone scrolls past them. A custom-branded case sits on a desk, rides in a bag, and gets pulled out at coffee shops. That kind of repeated, passive exposure builds ...

Communications expert Rebecca Attard‑Phillips provides a sanity-saving checklist of exactly what indies need to do when it ...

Aubrey Dunn and Dennis Ross use examples like the Massapequa Fire District on how comprehensive feasibility studies evaluate ...