In a new purpose campaign for Bayer Consumer Health’s antifungal product Canesten, the University of Down Under (get it?) has been launched to educate young women about their intimate health.

Sharks are a remarkable, diverse group of ocean-dwellers that inhabit marine ecosystems all over the world. From the massive, gentle giant whale shark to the bioluminescent dwarf lantern shark, there ...

They say you only have one chance to make a first impression, and when it comes to demand generation automation, that first chance is your welcome campaign. This "Put it to Work" lesson gets into the ...