Lee Davis is a tech analyst who has been covering the document imaging industry for over five years. Currently, Lee is the Associate Director of Software and Scanners at Keypoint Intelligence, where ...

A well planned marketing budget helps you ensure costs align with planned expenditures throughout the year. As a side effect, they can also help measure campaign ROI. The best way to stay on top of ...

For businesses that prioritize profit margins and cash flow, the ability to manage an advertising budget is a fundamental skill. Overspending due to human error ...