Google’s John Mueller offered insights about how Google treats a popular black hat link building trick. His answer deflated the benefits of the strategy and also gave insights into how Google’s ...

In January 2021, the antifa.com URL began redirecting users to whitehouse.gov, the official website for the newly inaugurated U.S. President Joe Biden. Previous versions of the redirect link pointed ...

Links are still a critical element to Google’s algorithm. Their value needs to be protected. Learn how to protect yourself against broken redirects. Over the years I’ve been exposed to an incredible ...

A website can lose not only visitors but search engine rankings as well if the search engine is not able to follow URLs to that site. It is therefore essential to get the redirects correctly in place.

Spammers are abusing ill-configured U.S. dot-gov domains and link shorteners to promote spammy sites that are hidden behind short links ending in”usa.gov”. Spam purveyors are taking advantage of ...

Imagine receiving a promotional email from a business you trust, sending you a “one-time-only” offer for being a customer. Because the offer sounds too good to be true, you suspect that something ...

Attackers are using YouTube redirect links, whitelisted by various security defense mechanisms, to evade detection. Researchers are warning of an increase in phishing emails that use YouTube redirect ...

Every Web surfer has probably experienced a link redirect. In a link redirect, clicking on a hyperlink on a Web page takes you to a totally unexpected destination. This can happen even if you hover ...

Cybersecurity researchers at Microsoft are now warning its users of a brand new phishing campaign that hackers could use to steal information. The new phishing techniques redirect the victims to ...

We know that links pointing to pages that do not exist, that 404 or some soft 404, are links that are not counted by Google - that is not new. But John Mueller of Google spoke about how sometimes you ...