The beauty industry has dramatically evolved to embrace the diverse spectrum of Black women’s skin tones, but mastering makeup application for deeper complexions requires specific techniques that ...

Packed with pigment and available in a range of undertones, you’ll love these lip-enhancing line-ups as much as we do ...

Whether you’re looking for a minimal, everyday look for fall, or need a full-on glam look for evening, the toasty makeup trend is a great way to embrace the new season. The toasty makeup trend was ...

With every trip around the sun, we get better and better. And older! Which is a wonderful thing that comes with new opportunities to update our looks. While certain beauty principles remain ...

For beauty enthusiasts, there’s nothing more enticing than a viral makeup look. While runway trends are enviable, the allure of testing the internet’s latest obsession or buzzy look is difficult to ...

From radiant skin to bold color, the 2025 holiday makeup trends embrace wellness, minimalism, and self-expression, shaping ...

Setting sprays are the unsung heroes in our makeup bags. These mists not only improve the appearance of your makeup but help it last longer, too. And when it comes to makeup tips for women over 40, ...

Parade aims to feature only the best products and services. If you buy something via one of our links, we may earn a commission. The air is crisp, the leaves are turning every shade of gold and red ...

While dramatic eyes and lips will dominate, skinimalism is the one trend from 2025 that we expect to carry over into the New ...

No matter how good you are at applying makeup, making it last is half the battle. Primers can help create a smooth canvas for your makeup, and though they aren’t always necessary in your routine, they ...