Cracking open an ice-cold Coca-Cola is one of life’s simple pleasures. The classic soda has remained an icon for decades. But as we head into the “most wonderful time of year,” you may be looking to ...
Author-historian Sara Byala had an epiphany about Coca-Cola's role in African life and culture in 2003. She and a group of fellow graduate students had found their way across Mali's Saharan Desert via ...
The Coca-Cola Company has revealed a new ‘One Brand’ global marketing strategy that, for the first time, unites Coca-Cola, Coca-Cola Light/Diet Coca-Cola, Coca-Cola Zero, and Coca-Cola Life under the ...
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