Lego developed a custom ASIC chip that allows its new Ssmart Bricks to pick up on signals from surrounding Smart Tags that ...

If you love collecting, building, and storing LEGO kits as much as you love vintage home decor, then Target has something you just need to see. It’s a LEGO Creator kit that guides you through building ...

With the 10th anniversary of Civil War right around the corner, revisiting the legendary superhero movie while building this ...

LEGO unveils the hardware and software ecosystem that delivers a more interactive playing experience via SMART Bricks and ...

Just be aware that this BB-8 model is much smaller than the one Lego released back in 2017. The new BB-8 ( model No. 75452) ...

A paper in the Journal of Marketing Research by Page Moreau of the Wisconsin School of Business and Marit Gundersen Engeset of Buskerud and Vestfold University in Kongsberg, Norway asks a question ...

Three months following its release, the LEGO Game Boy set is still frequently tripping up builders with an easy-to-make ...

Whether you dream of competing on Lego Masters or you just like to tinker around and revel in the building process, Lego sets for adults are an awesome way to unwind, unplug and enjoy some quiet, ...

Lego celebrated 15 years of Ninjago with three limited-edition models, and a fourth is up for preorder now.