Players hitting the coolers during the opening day of the 2024 Stanley Cup Playoffs on April 20 will find something a little different. Body Armor has entered into a multiyear sponsorship agreement to ...
The National Hockey League announced on Tuesday that BODYARMOR is its new official sports drink. BODYARMOR advertisements will be featured throughout NHL arenas beginning with the Stanley Cup Playoffs ...
NEW YORK (AP) — The NHL and NHL Players' Association on Tuesday announced a multiyear agreement with Bodyarmor to be the league’s official sports drink. Bodyarmor replaces BioSteel in that department ...
WHITESTONE, N.Y., April 17, 2025 /PRNewswire/ -- Today, BODYARMOR Sports Drink announced an official rebirth of the iconic sports drink brand. With a refreshed visual identity, including a new ...
Many customers are on the hunt for healthier options to foods and drinks they enjoy, especially when it comes to zero-sugar products. BodyArmor, a product owned by The Coca-Cola Company, has launched ...
New York Knicks power forward Kristaps Porzingis has gone from unwanted to lauded to marketable star just 22 games into his NBA career. Porzingis, a 7-foot-3 Latvian who was soundly booed in ...