The Amazon Shopping app is rolling out a new feature in beta. The Buy for Me tool will let you buy items from other retail stores right on the app. This feature uses AI to purchase the item from the ...

Amazon launched Buy for Me, an agentic AI feature that lets customers purchase items from third-party sites from within the Amazon Shopping app, the company announced Thursday. The feature is live on ...

The Amazon app on Android has undergone few changes, but it is now receiving a very minor facelift alongside the integrated Rufus AI shopping assistant. If you were unaware, Rufus was already rolling ...

Right on time for Amazon’s Prime Day, the company has released an app update that removes every hurdle from buying more with a new “add to delivery” button. For some time, Amazon has offered the ...

Forbes contributors publish independent expert analyses and insights. Kiri Masters covers trends in retail media and marketplaces. Amazon's new "Buy For Me" feature represents a stunning departure ...

Need to make a last-minute addition to your latest Amazon Prime order? Well, you're in luck because there's a new way to make changes on the Amazon app. The e-commerce giant has launched a new feature ...